Horizontal and vertical tiles have a huge aesthetic difference and designers use them strategically in different types of spaces.
Horizontal wall tiles.
I have never figured out why people want to highlight a shelf with shampoo bottles.
The other key point to which way to lay tiles is borders or stripes draw your eyes to the flow of a room below is a bathroom renovation in canning vale wa where the grey metal border is laid horizontal against a vertical wall tile as mentioned if you cant see the grout lines whatever dominates in tone will dictate the room.
Vertical wall tiles are more visible than horizontal floor tiles.
In public bathrooms and other places horizontal and vertical both tiles are used.
Lay bathroom wall tiles vertically when you want your room to look taller.
If the counter is a given then i would do a very simple porcealin tile on the floor and shower walls and i like vertical install but not with a fancy niche.
Walls windows doors and other reference points can create aesthetic havoc with wall tile.
If you have a low ceiling but a wider floor space you may like to choose this option to open up your space vertically.
You can even couple different colors of tile in vertical or horizontal bands or incorporate different patterned tiles to create a delightful wall mosaic for your bathroom.
Horizontal or vertical bathroom wall tile.
The popular belief is horizontal and vertical tiles make the space look bigger and this is true to some extent.
Vertical tiles can slide before they are firmly set into place.
Use large format tiles instead of many small tiles as having many grout joints can make the space feel more cramped.
Hang a batten board to prevent tile slippage.